Location: QBP – Mezzanine 2

Joe Meiser, Bikepacking Geek, Ultra-Endurance Freak, Tour Divide Finisher and Product Design Manager for QBP Brands
Sean Mailen, Trans-Iowa and Great Divide Finisher, and Salsa Cycles Engineer
Mike Riemer, Arrowhead Ultra Finisher/Failure, Outdoors Enthusiast, and Salsa Cycles Marketing Manager

Bikepacking is a relatively new discipline in the world of cycling. In this seminar you’ll learn what bikepacking is, and explore it across several different seasons and adventures. You’ll come away with a better understanding of how to experience it yourself, and position your shop as a destination for bikepacking enthusiasts. We’ll be sharing stories, media, and geeking out over gear.

Location: QBP – Pondview/Woodview

Brett Flemming, General Service Manager of The Bike Gallery, and Owner of Efficient Velo Tools LLC.

Effective service writing is a vital step for retailers to improve customer service and boost profitability. Drawing on 32 years of experiences, challenges and successes, Brett presents proven, easy-to-implement systems, ideas, concepts and perspectives that can transform your business. Using Brett’s methods, many shops have doubled service department revenues while improving mechanics’ working conditions and attitudes—all during the first year of implementation.

Location: QBP – Outbound Distribution

Dan Large, Campagnolo North America Service Manager

This three-hour training session will provide guidance to proper installation and operation of the Campagnolo EPS electronic systems. At the end of the training, attendees will receive their EPS certification—required for all dealers who desire to purchase and sell EPS systems. As space is limited, we request only one attendee per shop; spaces will be filled on a first come, first served basis.

To register, please email QBP Campagnolo Vendor Sales Manager Mike McGary: .(JavaScript must be enabled to view this email address)

Location: QBP – North Black Conference Room

Brad Crosby QBP Kit Program Manager

Learn about the latest QBP parts kits for fat bikes. Models such as Pugsley, Moonlander, and Mukluk, and share tips for utilizing QBP’s kit program to customize your customers’ new bike.  As with all Frostbike seminars, you must pre-register to attend.  Contact Brad Crosby at .(JavaScript must be enabled to view this email address) to register.

Location: QBP – Mezzanine 1

Gary Sjoquist, QBP Advocate

Build your business by utilizing three kinds of advocacy:

1. Learn how retailers can transform their communities by helping make them bicycle destinations
2. See how high school mountain-bike racing leagues forge a direct link between student athletes, their parents, and retail bike shops
3. What has to be done to make riding fat bikes legal? Learn strategies to help build acceptance for this rapidly growing user group
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Location: QBP – Pondview/Woodview

Mark Graff, Co-Founder, SmartEtailing.com

Customers love shopping online. They enjoy many ways to research, compare, validate and purchase most everything they buy. That’s why cross-channel shoppers demand a cross-channel approach to retail marketing. It’s not just about a website, email, Facebook and Twitter. It’s about all of them. How you coordinate your online presence and messaging with the experience delivered in your store, is critical to success. Get an overview of what you need to know about cross-channel marketing, along with tips for improving your results.

Location: QBP – Mezzanine 2

Justin Julian, Salsa Cycles
Greg Patterson, Surly

The Fat Bike phenomenon has hit the US by storm. But why? Are they just for snow? Justin Julian from Salsa Cycles and Greg Patterson from Surly provide a short history of fat bikes and take a long look at where they are going. Fat biking—not just for snow anymore.

Location: QBP – Mezzanine 2

Mike Barnidge, QBP Credit Manager
Kim Stegmeir, QBP Senior Credit Analyst
Randall Thorson, QBP Financial Analyst

From trade credit to bank loans and SBA Loans to adding private capital, there are many options out there. But what is the right mix? This seminar lays out your options, discusses common models, helps you understand how growth fits into the equation, and finally presents a few key metrics that credit departments typically review.

Location: QBP – Mezzanine 1

Leigh Carter, Q-Outdoor Brand Manager
Joe Benedict, Q-Outdoor Sales Rep

Many of your best customers are using their bikes to tour, do overnight camping trips; go on wilderness adventures and more. Those experiences require sleeping bags, tents, cooking gear and many other outdoor products. Are you capturing those sales in you shop?

In this seminar you’ll learn to identify outdoor customers, understand the essential product mix they want, and explore some highly effective merchandising techniques. By stocking the right outdoor products, you can elevate your customers’ experience, and built a profitable new category for your store.

Location: QBP – Mezzanine 2

Kate Kowalsky, QBP HR Manager
Jenny Aguirre, QBP HR Manager

Hiring new employees is one of the most important investments your business can make. How can you be sure to find the right people for the right jobs? During this seminar, we provide helpful information for shops without an HR professional. Topics include:

• Hiring and the interview process
• Legal basics

The presentation will be followed with a question-and-answer session.