VIP Dealer Seminar at DoubleTree by Hilton, Hours 9am–4pm
Becoming the Excellent Leader Your Staff Needs
Presented by: Lori Richman
This seminar will show you what it takes to build a stronger, more sustainable business by growing your capacity to be a great leader. Inspire others with a clear purpose and focus, delegation to and trust in staff, and the candidness and courage to create change that is necessary. This workshop is directed at shop owners and managers.
Presented by: Todd Cravens
Are you profitable? And most importantly why are you profitable? In this seminar, you will learn how to answer these questions and what to change if you don’t like the answers.
Related topics that we will go over:
- Discover the right elements of your income statement that need regular attention Distinguish between expenses and investments.
- Reveal the three ways to add dollars to your pretax profit.
- Determine whether you are a business of convenience or destination.
***Information will be presented from actual specialty bike retailer case studies providing a benchmark to your store’s performance.
Root Cause Process Workshop
Presented by: Phil Wolpers
In this workshop, learn how to effectively identify all possible symptoms and causes of problems that you are experiencing in your business. Through this process, together we will distinguish which are potential solutions and how to proceed in resolving the issue. In doing so, we will define the root causes of your shop’s dilemmas and build a framework of how to achieve your desired results.
You will leave this workshop with the knowledge and tools needed to quickly identify the root causes of future problems and how to make adjustments to prevent them from happening again.
*** Dealers are required to bring a problem to work on.
Where do I grow from here?: Expanding Your Business Intelligently
Presented by: Leigh Carter and Rich Tudor
With IBD’s under increasing pressure to compete as unique, specialty retailers while remaining relevant and profitable in the cycling industry, how do you expand your business intelligently? This seminar will show you how to discover new revenue opportunities that still align with your core business as a bike shop.
Join a panel of QBP dealers and QBP’s Market Analyst as we explore opportunities from yoga to bike camping to cafes to outdoor, and discuss the processes, pitfalls, and payoffs of keeping bike specialty retail truly special.
Garmin: Build Profits with Best Practices
Presented by: Neil Hailstone
Learn more about Garmin Connect, a service included with every Garmin device and best practices on how to utilize it to move more Garmin Edge, Vector and Forerunner product through your stores. Also, get a sneak peak of new features coming from Garmin in 2014.
Minnesota High School MTN Bike League Update
Presented by: Gary Sjoquist
Across the country, high-school mountain bike leagues are introducing a whole new generation to cycling. Find out how Gary Sjoquist worked with the National Interscholastic Cycling Association (NICA) to launch the Minnesota High School Mountain Bike League. Now in its second season, the League is a runaway success. Learn what these leagues mean to future of our industry, how they are directly impacting parental involvement, and find out how you can get one started in your state or region.
Brand-Building 201: The Workshop
Presented by: Jason Gaikowski
A strong brand is a valuable asset for making decisions that build a profitable business; from who to hire, how to train, what products to stock, all the way through to customer experience and loyalty. In this 90 minute workshop, we review concepts fundamental to brand science, introduce the Brand Imprint; a tool for defining and unleashing the power of your brand; and begin clarifying the positioning and identity to build a better business.
Prerequisites: You have attended Brand-Building 101: Build Your Brand to Build Your Business, have been working on your own brand identity, and have some ability to communicate who you are and who you are not.
Merchandising by Pearl Izumi
Presented by: Bruce Schofield
Put the power of Pearl Izumi merchandising to work in your shop. Bruce Schofield shares best practices and methods that are proven to attract customers and increase sales.
45 North and the Rise of Winter Biking
Presented by: David Gabrys
With the growth of cyclocross, winter commuting and fat biking, slower off-season cash flow is becoming a thing of the past. By creating products that deliver cold-weather comfort and control via hands, feet and traction, 45North provides retailers a great opportunity to boost wintertime sales. We’ll take a look at the full 45North product offering as well as trends in winter biking and how 45North’s lineup can add value to your shop.
This presentation is open to current and prospective 45North dealers.
Because we’ll be discussing proprietary products still in development, we require attendees to sign a confidentiality agreement. No cameras or photos please!
Cogburn Outdoors: A Look Into Creating a Meaningful Brand
Presented by: Bobby Dahlberg, Jason Boucher and Jason Gaikowski
This seminar will take a closer look at one of QBP’s newest consumer brands, Cogburn Outdoors. You will hear about our brand creation strategy and reasoning by discussing how Cogburn came to be, where we are going, and why we firmly believe that this exciting new brand can not only grow your business, but also our industry.
Engaging the Woman Cyclist: Events
Presented by: Amber Schult and a Panel of Retailers
What are the ingredients that make up successful events for women? Why should you learn how to reach out to women? How can you use events to get more women riding? Why do some women centric ride clubs thrive while others fail? Take home insights and ideas on how to create and grow women’s cycling in your community and shop, ultimately adding to your shop’s bottom line.